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Strategic Survey
What Is The Strategic Quotient Of Your Organization?

The first part of this survey is designed to enable the CEO and senior management to assess the Strategic I.Q. of their organization. Since an effective strategy relies on the comprehension of its implementers, we suggest giving this survey to your direct reports. The respondents should answer the questions individually, without consulting each other, and their answers compared afterwards.
1. Do you have a well articulated, clear statement of strategy? Yes
No
2. Does each member of your management team understand that strategy? Yes
No
3. Could each member of your management team write a one or two sentence statement of that strategy without consulting each other? Each Person Could
Some Could
None Could
4. Do you have your strategy in written form? Yes
No
5. Do you and they use this statement as a guide for the choices you make together when deciding which future products, customers and markets your company pursues? Use Frequently
Use Sometimes
Never Use
6. Do you and they use this statement as a guide to decide which products, customers and markets your company does not pursue? Use Frequently
Use Sometimes
Never Use
7. Do you use this statement as a tool to decide how resources are allocated within your company? Use Frequently
Use Sometimes
Never Use
8. Do you use this statement as a tool to choose which opportunities your company pursues and which ones it doesn't? Use Frequently
Use Sometimes
Never Use
9. Have you ever sat down as a management team to try to obtain consensus as to the future direction of the organization? Regularly
Once in a While
Never
10. Was consensus obtained or are there still different visions of what the organization is trying to become? One Vision
Several Visions
No Vision
11. Do you have a separate process of strategic thinking to determine what you want to become, as opposed to how you get there? Formal, Codified Process
No Process
The second part of this survey is designed to help you assess the degree of supremacy your strategy gives you over your competitors, or that they have over you.

Does your strategy...
correct past errors?
address current conditions?
exploit future trends?
Is your strategy...
decreasing the gap between you and your competitors?
keeping the gap the same?
increasing the gap?
Does your strategy allow you to...
control the terms of play in your sandbox?
manage your competitor’s business as well as yours?
grow at your competitors’ expense?
Does your strategy...
put you on a par with your competitors?
give you a slight edge over your competitors?
give you a significant advantage over your competitors?
dominate your competitors?
make competitors irrelevant?
eliminate competitors?

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