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DPI Literature
Strategic Thinking Pure and Simple
The Ultimate and Only Long-Term
Competitive Advantage
Is your company's strategy positioning you for a clear
competitive advantage over the long haul?
Who created your strategy–you and your management team,
or a group of outside strategy consultants? Do you have buy-in and commitment
to deployment, or confusion and endless debate?
Are you looking for a new approach to developing strategy
that eliminates the need for traditional "strategy
consultants"–returning control of the process and its output to you?
In this groundbreaking book, you will be introduced to the
revolutionary Strategic Thinking Process, which has enabled nearly 500
companies worldwide to build distinctive, game-changing strategies and total
commitment to making them happen.
The Strategic Thinking Process is based on the
premise that the answers to your company's strategic questions reside in the
heads of you as the CEO, and your key management group. Strategic Thinking
is a focused and disciplined approach–a concise, proven process, that
will enable you to draw on that vast knowledge to develop your own, not a
consultant's, strategy. Your management team brings the business knowledge,
industry expertise and the willingness to think beyond the current
"rules" of your industry. The Strategic Thinking Process
facilitated by a DPI professional provides the right questions, and the
framework to debate the issues and make the critical strategic decisions
yourselves. The results? Agreement and focus on a game-changing strategic
direction and total commitment to effective deployment. Discover the
power of having one, common vision for a new, far more successful future
for your business–in Strategic Thinking Pure & Simple.
In seven interviews, CEOs who have used the process
recount their companies' unique experiences and the exceptional results they
have achieved. Here is what they say about the Strategic Thinking Process:
"When I first saw Michel Robert's book Strategy
Pure and Simple, I thought it was an oxymoron. I thought the words that
went together were 'strategy, complex and expensive' . . . DPI's concept
resonated with me . . .It's a powerful concept and the right
concept for every organization.
—Steve Bonner, President and CEO
Cancer Treatment Centers of America
"It's a process where I'm not being bombarded
by ten consultants, with all kinds of theories and buzz words. I was able to
involve our top executives, including myself, using our brains and our
input to develop the strategy."
—André Héroux, President and CEO
MAAX, Inc.
"Changing the game is the only way to go.
Through the DPI process we saw it so clearly."
—Ed Grondel, CEO
FNB Home Loans
"The concept of supremacy is practical
for a small company like UMR. We have been able to launch a new service in a
short time that is a true differentiator in our market."
—Victoria Buyniski Gluckman, CEO
United Medical Resources
"I wanted to use DPI's Strategic Thinking
Process first to validate our strategy and change it if necessary, and get
everyone on the same page."
—Mitchell Gross, President, Chairman and CEO
Mobius Management Systems, Inc.
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